Saskatoon Recycling & Waste
Client: City of Saskatoon
Deliverables: explainer videos, campaigns (print + web)
Roles: motion + graphic designer, project manager
Collaborators: David Coates, Candace Pawson (Ion Brand Design)
Ongoing awareness of best practices in waste management is a goal of the City of Saskatoon for its residents and businesses. To facilitate this, the team at Ion Brand Design and I developed seasonal explainer videos, campaigns, and interactive engagement materials that make these topics accessible to understand and take action on. In particular, the explainer videos I animated provide audiences with clear examples of what to do, the consequences of doing otherwise, and how to get more information using the City's online Waste Wizard. The ICI Engagement campaign and event were designed to connect with local businesses to collaboratively develop waste reduction and diversion programs that work for all parties involved.
"Cut Out Contamination" video
"Recycle Safe, Right, and Clean" campaign
"YXE Talks Trash" campaign + engagement
Back to Top